4 Ways to Guarantee Your Emails are Opened – Dental Practices
Email marketing is still a very productive way to market your practice directly to the consumer. The vast majority of consumers check their emails very frequently on both mobile devices and conventional computers. Make use of this outstanding marketing opportunity by following a few simple rules.
-Include a direct, enticing subject line to the emails. The subject line should be easy to read and understand, and always entice an individual to read further.
-Include a lot of information about the recipient to make it more personalized. Consumers love to be contacted on a personal level. Write each message as if you are connecting with one person not hundreds.
–Send emails on a consistent basis at reasonable times. 9AM or 4-5PM are great time to send emails because individuals will generally have some level of down time at these hours.
-Every email must have an incentive or value in some way or another. Send your reader something they are looking for or would like to hear about. You must offer some item for free, possibly an e-book or free service.
For more information please contact the experts at Presentation Multimedia. Give us a call at (914)788-1555.